Perfected Elevator Pitch
It’s important to spend time honing your core marketing message and ensuring that your tagline and the initial two sentences of your website copy are clear and present your brand with credibility and impact succinctly outlining your speciality and target niche. There’s a lot to communicate in very little time so your pitch must be concise and compelling.
Studies show that website visitors spend an average
Studies show that website visitors spend an average of seven seconds or less on 90% of the websites they visit. This means you only have a few precious moments to convey who you are, what you do, who you do it for, and why you’re the best choice. Make sure you understand the following eleven essential elements of every successful website.